We Grow
Healthcare Clinics.
More Leads. More Bookings.
Dental, IVF, and Orthopaedic clinics trust Serpner to grow their patient base using SEO, Google Ads, AI search visibility, and websites built to convert.
Dental
IVF & Fertility
Orthopaedic
10+
Years Experience
200+
Practices Served
4.8x
Avg Lead Growth
Google Ranking
Position 1–3
↑ Top 3
Monthly Leads
+287 new enquiries
↑ 4.8×
Google Ads ROAS
6.2× Return
↑ +62%
AI Search Visibility
ChatGPT · Perplexity
NEW
The Real Problem
Your Competitors Are Showing Up. Are You?
92% of patients search online before booking an appointment. If you’re
not ranking on Google, Maps, or AI search, they’re booking somewhere else
Invisible on Google
Your website exists but sits on page 3. Patients searching for your services never find you. They find your competitors instead.
Google Maps is a Missed Opportunity
An unoptimised Google Business Profile means you're invisible to the 68% of patients searching "near me" with intent to book today.
Ad Spend with No Return
Running Google Ads without the right setup burns budget fast. Most clinics waste 40–60% of their ad spend on the wrong keywords and audiences.
A Website That Doesn't Convert
Traffic without conversion is pointless. If your website isn't built to turn visitors into enquiries, you're paying for visits that never become patients.
Missing from AI Search
ChatGPT, Perplexity and Google AI Overviews now influence how patients discover healthcare. Most practices are completely absent from this new channel.
No Time to Figure It Out
You're focused on delivering great care. Digital marketing shouldn't be your problem to solve. But ignoring it costs you patients every single day.
What We Do
Five Services. One Goal: More Patients for Your Practice.
Every service we offer is built around a single metric:
qualified leads that turn into booked appointments.
Search Engine Optimisation
Rank on page 1 for the searches your future patients are already making. We handle everything: technical SEO, content, and backlinks.
- Local national keyword strategy
- On-page and technical SEO
- Authority backlink building
- Monthly ranking reports
Google My Business Optimisation
Dominate the Local Pack, the 3 results shown on Google Maps that capture 44% of all local search clicks.
- Full profile setup optimisation
- Review generation strategy
- Weekly posts & photo management
- Q&A and category optimisation
Website Development
A fast, beautiful, patient-focused website built to convert visitors into enquiries. Not just look good.
- Conversion-optimised design
- Mobile-first, Core Web Vitals ready
- Online booking integration
- Built for SEO from day one
Google Ads Management
Get instant visibility and measurable ROI. We build and manage campaigns that target patients actively searching for your services right now.
- Search, Display & Retargeting campaigns
- Negative keyword management
- Landing page A/B testing
- Weekly spend & performance reviews
AI Search & LLM Visibility
The next frontier of patient discovery. We optimise your presence so ChatGPT, Perplexity, and Google AI Overviews recommend your practice.
- Generative Engine Optimisation (GEO)
- AI citation & brand mention strategy
- Structured data & llms.txt setup
- AI search monitoring & reporting
Built Specifically for Healthcare Practices
After 10 years in digital marketing, we chose to go deep, not wide. We work exclusively with healthcare clinics because we know this space inside out: the patient journey, the compliance requirements, the seasonal patterns, and what actually drives bookings.
Generic agencies treat you like any other business. We treat you like a clinic, because that’s the only thing we do
Dental Clinics
IVF & Fertility Centres
Orthopaedic Practices
Multi-Specialty Group
200+
200+
4.8×
92%
100%
How We Work
From Zero to Fully Booked in 4 Clear Steps
No jargon, no ambiguity. Here’s exactly how we turn your digital presence into a consistent lead machine.
Free Audit & Discovery
We analyse your current digital presence, your competition, and your biggest growth opportunities. No cost, no commitment.
Custom Growth Strategy
You get a tailored roadmap, not a generic package. We map the exact services and priorities needed to grow your specific practice.
Build & Launch
Our team executes your strategy across website development, SEO, and live ad campaigns, with clear timelines and regular updates.
Measure & Scale
Monthly reporting on every metric that matters: leads, rankings, ROI. We continuously optimise to keep your growth compounding.
Real Results
Numbers That Speak for Themselves
No jargon, no ambiguity. Here’s exactly how we turn your digital presence into a consistent lead machine.
4.8×
Healthcare & MedTech SaaS
Across all client practices in the first 6 months
87%
Rank in Top 3 on Google
For their primary target keywords within 90 days
6.2×
Average Google Ads ROAS
For every ₹1 spent on ads, clients earn ₹6.20 back
3×
More Google Maps Calls
After GMB optimisation within the first 60 days
2.4×
Website Conversion Rate
Improvement after redesign and CRO implementation
92%
Client Retention Rate
Because results keep clients coming back year after year
AI Search Visibility
Your Patients Are Now Asking AI Before They Ask Google
ChatGPT, Perplexity, and Google AI Overviews are changing how people find healthcare. We make sure when a patient asks an AI for recommendations, your practice is the answer.
ChatGPT
140M+ monthly users now ask ChatGPT for local service recommendations
Perplexity AI
Fast-growing AI search engine with citations, perfect for healthcare discovery
Google AI Overviews
Featured answers at the top of Google results. Highest visibility, zero clicks needed
Gemini & Others
Bing Copilot, Claude, and emerging AI assistants. We cover every major platform
Client Stories
Don't Take Our Word for It
Practices that trusted Serpner with their digital growth, and what happened next.
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Common Questions
Straight Answers to Your Questions
Free, No Obligation
Your Next 100 Patients Are Searching Right Now. Will They Find You?
Book your free digital audit. We’ll show you exactly where you’re losing patients online and how to fix it.
No contracts. No pressure. Just a clear view of your growth opportunity.